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HomeAutomotive news China, Europe, USACommercial vehiclesDFAC Releases a Brand-new Logo for Overseas Vehicles

DFAC Releases a Brand-new Logo for Overseas Vehicles

DFAC Releases a Brand-new Logo for Overseas Vehicles

Date:2024-05-15

On April 28, 2024, Dongfeng Motor Corporation held a grand ceremony to launch its new logo in Xiangyang, opening a new chapter for Dongfeng’s further expansion in the global market.

The new logo adds the word “DFAC” to the original “DONGFENG” logo, which is more stylish and technological, reflecting the product confidence and strength of Dongfeng. At the same time, the new logo provides unified planning and design for products of different business lines and different power, which makes Dongfeng’s overseas products easier to recognize.

In addition to logo upgrade, Dongfeng Motor also performed a comprehensive upgrade to products, technology, quality and others in order to reach the international leading level.

Product Layout
DFAC has completed an overall layout of commodities from mini trucks, small trucks, light trucks, small VANs, medium VANs, large VANs and buses;

Product Technology
Some products have been equipped with AEBS, ESC, dual airbags and airbag suspension;

Product Quality
We have completed the construction of a customer-centered quality management system and formed an integrated control mechanism for supplier quality.

In April alone, the number of orders reached 3,300 units, and the cumulative orders from January to April totaled nearly 13,000 units, an increase of 172% year-on-year, with sales increasing 157% year-on-year. the market share of the Chinese-funded LDT industry reached 11%, an increase of 4.2 percentage points over the same period in 2023, with a growth rate much higher than that of the industry.

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