Saturn Logo (1985-2010)
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Saturn Information | |
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Successor | Buick Chevrolet |
Founded | 1985 |
Founder | Roger Smith |
Headquarters | Spring Hill, Tennessee, United States (1985–2007) Detroit, Michigan, United States (2007-2010) |
Parent | General Motors |
Defunct | 2010 |
Official Site | www.saturn.com |
Overview |
The Saturn Corporation, also known as Saturn LLC, is a registered trademark established on January 7, 1985, as a subsidiary of General Motors. The company marketed itself as a “different kind of car company” and operated somewhat independently from its parent company for a time with its own assembly plant in Spring Hill, Tennessee; unique models; and a separate retailer network, and was GM’s attempt to compete with Japanese automakers. |
Saturn Symbol (red)
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Most people can agree the Saturn badge looks like the planet which shares the same name–specifically the lower-left quadrant of the sphere. That or it looks like a big “X” running to the left! The logo has drawn some criticism for being red, as Mars is widely recognized as the “Red Planet,” while Saturn is actually pale yellow. Admittedly, red stands out much more. The astrological symbol for Saturn also has an arching crescent, a sickle representing the harvesting of an old regime and the enthroning of a new one.