Zeng Qinglin, General Manager of the Epicland brand, recently shared teaser images of the brand’s first flagship six-seater SUV on social media, confirming an official debut on April 20. According to previous reports, the new vehicle will come standard with Huawei’s advanced 896-line LiDAR system and is slated to make a public appearance at the upcoming Beijing Auto Show.
Based on earlier spy shots and these teasers, the SUV features a modern split-headlight design. The upper daytime running lights are expected to span the width of the front end, while the main headlight clusters are positioned horizontally below. The front bumper exudes a sense of stability, complemented by a sleek, “blacked-out” aesthetic across the exterior.
From the side, the vehicle utilizes flush-mounted hidden door handles and a straight, commanding waistline. Notably, the SUV features ports on both the left and right sides—one for charging and one for refueling—indicating a range-extended or plug-in hybrid powertrain. The rear is expected to follow the “through-type” lighting trend with a continuous LED bar.
Inside, a massive integrated screen stretches across the dashboard, covering both the driver and front passenger areas. Epicland has stated its intention to maintain a steady growth pace, launching one new model per year to cover various family travel scenarios.
In terms of sales and service, Epicland is working closely with Huawei Qiankun. They will adopt a “1+N” model, combining dedicated user centers with mall-based showrooms to ensure high efficiency and broad reach. The brand expects to have 300 service touchpoints by the end of the year.
Epicland is a high-end intelligent automotive brand launched on November 20, 2025, through a partnership between Dongfeng Motor Group and Huawei. Originally known by the project code “DH,” the brand focuses on premium smart vehicles tailored specifically for family users.
Johna
Johna | Engineer turned Explorer • Automotive Blogger Fueling my passion for precision and the wild. Usually found navigating rugged terrain in my Tank 300 or penning deep-dives into automotive tech. I believe the best stories are found where the pavement ends. Join me as I bridge the gap between engineering and adventure.
